Creative Trails Programming Through Public-Private Partnerships

Utilizing a holistic community-based planning approach in partnership development, public engagement, and park programming, the Gwinnett Trails Team will discuss the Gwinnett Trails (Gwinnett County, Georgia) partnership with Children’s Healthcare of Atlanta (CHOA) Strong4Life wayfinding and activation strategy to encourage and inspire children to build resilience, manage stress, and cope with challenges. This session will feature key information on how to identify partnerships, develop programming initiatives, and incorporate health and wellness inspiration to support children of all ages. The Gwinnett Trails and CHOA partnership can serve as a model and learning opportunity on how trails organizations can engage local partners and advance mutually beneficial initiatives.

Learning Objectives:

• Identify suitable community partners with similar equity considerations, public benefit values, and implementation timelines.
• Understand signage and placement considerations, including scale, density, visibility, and existing infrastructure.
• Consider the role trails play within health and wellness for kids of all ages and emerging issues surrounding mental health awareness